IntroLinq format
A 1:1 square featuring one expert - a face, a headline and a button. It is sized for the 300×300 slot already cut into your template, so there is no layout work, and the whole tile is the click target. Earn 50% when a reader books.
One expert at a time, drawn live from the network - name, role, company, price and a "Book a call" link. This one rotates so you can see the range; in place it holds one person per article.
A live example of the Expert Spotlight, with real experts from the network
Nearly every article template has a 300×300 unit in the sidebar. On most sites it is empty, or holding a house ad. The Spotlight fits it exactly — no redesign, no new placement to agree.
The hardest part of a first round is not the pitch deck. It is that almost every cheque at pre-seed moves through a referral, and first-time founders do not have the network that produces one.
There are ways around it, but they take longer than most guides admit. Cold outreach works at roughly a tenth of the rate of a warm introduction, so the volume you need is uncomfortable rather than impossible.
Before any of that, you need an honest read on whether the round is fundable at all — and the only reliable way to find out is to put it in front of somebody who has sat on the other side of the table.
The unit in place on an article page, at the size the slot expects
It reads the width it is given and scales the photo, type and button to match, so the same line of code works in a narrow rail and a wide end-of-article block. The ratio stays 1:1 at every size.
The same expert at three sizes — one snippet, no breakpoints to manage
Add data-theme="dark" for a dark-themed site. The accent is the brand colour already on your account, so there is nothing new to configure.
The sidebar unit you already have. It takes the width it is given and makes itself square.
One post keeps one face across visits, so it never shuffles under a returning reader.
Tracked to the article the tile sat on. Paid monthly via Wise or PayPal.
One line, placed where the square should appear. Replace YOUR_ID with the publisher ID from your dashboard.
<script src="https://www.introlinq.com/spotlight.js" data-publisher="YOUR_ID"></script>
data-theme="dark" — a dark tile, for a dark-themed site.data-max="300" — caps the width in pixels. The height always follows at 1:1.data-only="Name|Name" — a shortlist, so your audience only sees the experts you choose.data-rotate="8" — cycles through experts every 8 seconds instead of holding one.100% free, nothing to maintain, and you keep 50% of every booking.
Create your account →data-only, or pin one person permanently with data-expert.